Press Release

For Immediate Distribution Contact: Kari Womack, Marketing Coordinator
Phone: 800-510-0985
Email: kari@thesamplecake.com
Website: http://www.thesamplecake.com


UNIQUE, NEW MARKETING APPROACH BRINGS
CONSUMERS & NEW PRODUCTS TOGETHER!

The creators of The Sample Cake© have come up with an inspired new way of using what we've come to know as sampling. Their approach is acquainting prospective with new products that turn them into on-going customers using an attractive replica of a specially-designed cake (or other equally eye-appealing container). Inside, they fill it with samples of products consumers may not be aware of but would like to discover! The concept not only helps entrepreneurs get their businesses off the ground, but saves consumers money, a strong incentive given today's economy and the need to stretch household budgets.

The Sample Cake© offers women-based home business owners (referred to as 'etailers') a chance for their products to be tried and tested. They get additional exposure; the consumer benefits by being introduced to something they and their families use! A wide range of targeted audiences includes pre-teens to men and women, as well as new moms, expectant moms and brides.

The Sample Cake© is an original idea focused on real economic need, with a dash of surprise in each clear, cello bag filled with real samples of contributing companies such as handmade soaps, perfumes, bath and body products, cosmetics, handmade jewelry, candy, candles and more! Taking marketing to a whole new level, the business owner also benefits from inherent value of 'word-of-mouth' advertising although the same can said for consumers who actively seek cost-saving opportunities.

The beginnings of The Sample Cake© is an interesting story. In 1999, Barbara Ireland, a work-at-home mother of two, began creating unique diaper and towel cakes. Shortly thereafter, customers began to request her assistance in teaching them how to make these unique items. She launched her website http://www.makeadiapercake.biz in 2003 and since has taught over 10,000 women to create her unique cakes and purchasing wholesale sample products from other work at home moms. Through advertising and marketing, Barb grew a successful business which is still going strong today in 2008 and has been featured in local newspapers, on radio shows online and offline, print and online magazines, and many web sites.

She's now taken her business a step further and many professional business owners are interested in becoming a part of her 'Sample Cake' marketing opportunity, acknowledging an ingenious way to market their own products.
The 'WOW' factor that Barb puts into each unique 'cake' creation is turning heads.

The Sample Cake LLC, a division of Make A Diaper Cake, led by Barb and her partner, Renee Brown, offers an excitingly creative advertising method for ANY Business. Becoming a sponsor is very affordable at $25.00USD.

Vendors will be glad to know their product samples will not share space with another, even from the same company. The sponsor (Business owner, or independent representative) supplies the samples.

The Sample Cake© does the rest of the work to help you get your products noticed! Plans have been finalized for an Affiliate Program which will likely prove lucrative for all involved and increase distribution of the product.
It's easy to see this is destined to be a Winner!